GOOGLE PIXEL 3 & 3a
Product launch campaigns
Agency 72andSunny Amsterdam
Post production Glassworks Amsterdam
Role Video editing + motion design
Work 3 UK commercial adaptations (30, 20, 15 & 6 sec) and 4 DOOH films
Google’s campaigns for their smartphones are using side-by-side comparisons of the same scene between the Pixel and a coyly named Phone X. I was tasked to edit the commercials UK adaptation films and create some DOOH content for the Google Pixel 3 and then 3a, highlighting their main features (e.g. NightSight, unlimited photo storage and fast charge) and low price. “Meet Google Pixel 3a, everything you need in a phone for £399.”, they claim.
Google Pixel 3a - UK commercials
Online views +50 million
Google Pixel 3 - UK DOOH
